P&G To Sell Pringles Business to Kellogg’s

Agreement Represents ‘Exciting New Future’ For Snacks Business
Wednesday, February 15, 2012 11:52 am EST

P&G announced its intention to sell the Pringles business to Kellogg in a $2.7-billion all-cash transaction that we expect to complete in summer of 2012. Final timing will be dependent upon receiving all necessary regulatory approvals. Due to the recent announcement by Diamond Foods, P&G has mutually agreed with them to terminate the existing transaction. 

This is an excellent development for P&G, Pringles and Kellogg, creating value for shareholders and representing an outstanding opportunity for Pringles employees with a leading company in the Food sector. Kellogg is a strong strategic home for Pringles and will significantly accelerate Kellogg’s goal of building a global snacks business on par with its global cereal business.

“Guided by what is best for shareholders and employees, we believe this agreement with Kellogg presents an exciting new future for our snacks business,” said P&G Chairman of the Board, President and CEO Bob McDonald.


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