Topics: Innovation Stories

  • December 11, 2015 - 8:32am
    Scientific advances are helping women enjoy longer, healthier and more active lives. As a result, women are no longer being defined by their chronological age, but instead by how they act, think and feel.more...
  • November 3, 2015 - 1:49pm
    This coming Holiday season, the Duracell brand is powering the imaginations of children everywhere with a new Star Wars themed spot. The spot, “Battle for Christmas Morning,” features two young Jedi powering up their imaginative play with Duracell Quantum, and entering the Star Wars galaxy.more...
  • September 4, 2015 - 1:52pm
    In a series of exclusive videos released on its YouTube channel this week, the Gillette brand takes you inside the walls of its South Boston factory more...
  • June 24, 2015 - 10:14am
    On June 23, Pampers North America released a new online film recognizing that babies bring out the best in all of us, which is why there’s nothing we wouldn't do to make life #betterforbaby.more...
  • April 9, 2015 - 11:08am
    In what may be the most perfect union of superpowers, Gillette and Stark Industries have joined together to deliver an epic shave using Avengers-inspired technology.  The Gillette/Stark Industries collaboration has already taken the city of Boston by storm, as a joint Gillette/Stark Industries sign now adorns the top of Gillette’s global headquarters.Photo credit: Paul Marotta/Getty Images for GillettePhoto credit: Paul Marotta/Getty Images for Gillettemore...
  • March 6, 2015 - 5:59pm
    Last summer, we launched our Always #LikeAGirl campaign to shed a light on the power of words and how the commonly-used phrase “like a girl”—often used as an insult—can have a significant effect on girls’ self-confidence.Seen by more than 85 million people around the world in 150 countries, the Always #LikeAGirl video delivered a powerful message to young girls to help them maintain confidence at puberty. It also inspired millions of girls around the world to take action by sharing whatmore...
  • February 5, 2015 - 1:07pm
    Last Sunday night, our Always brand took its #LikeAGirl campaign to the big stage—Super Bowl XLIX—sparking a movement with viewers around the world to champion girls’ confidence.The spot helps shed light on the power of words, and how the common phrase “Like a Girl” is often used as an insult, which can have a profound effect on girls’ self-confidence.more...
  • January 5, 2015 - 12:07pm
     From company news, beauty and health to your home and beyond, here’s a collection of the ten P&G tweets that traveled the farthest in 2014.Thanks for following us, and making us a part of your everyday life! #HappyMothersDay! pic.twitter.com/LFGutVN8DI— P&G (@ProcterGamble) May 11, 2014  “Things don’t just happen. You make them happen.”- WC Procter's extraordinary life & legacy: https://t.co/nnVBivzO04 pic.twitter.com/ezxqxnwhuV— P&G (@more...
  • November 17, 2014 - 4:01pm
    While lasagna is a favorite and popular dish, it’s also one of the toughest to clean in the dishwasher.According to a survey the Fairy brand conducted in Israel, 80% said they wash their dishes before placing them in the dishwasher, fearing their dishwasher tablet will not effectively remove the soil. The survey also revealed that 41% are not at all happy with their dishwasher’s cleaning results.So Fairy set out to make a bold statement about its superior cleaning power on lasagna-caked dishesmore...
  • September 9, 2014 - 11:20am
    More than 50 percent of adults may be living with sensitive teeth1 making it uncomfortable and even painful to enjoy an iced beverage, bite into a hot meal or practice proper oral hygiene. With the introduction of Crest Sensi-Stop Strips, Crest has brought an innovation like none other to the marketplace, and is now providing a solution to those suffering from tooth sensitivity.more...