P&G Corporate Newsroom

P&G Game Show and Celebrity Guests Sweep into TAIWANfest

P&G brands will help make TAIWANfest even better. That’s the Everyday Effect.

Thursday, August 22, 2013 7:00 am EDT


"P&G knows how a familiar face or product can make you feel at home, so we’re delighted to bring a bit of both to TAIWANfest this year to help Canadians learn about their favourite household brands in a memorable way"

TORONTO--(BUSINESS WIRE)--Look for the giant blue box at TAIWANfest this year, where P&G will be onsite to help make Canada’s largest Mandarin festival even better. P&G will be part of the action with the P&G Household Challenge in both Toronto and Vancouver where a pop-up mini supermarket game show will put contestants to the test – hosted by international stars that everyone will know and love.

TAIWANfest attendees in both cities are invited to try their luck at the P&G Household Challenge where our host will give them 28 seconds to match a series of clues to P&G products, all while avoiding the obstacles inside the giant blue box! Winners will take home a big blue box filled with their favourite P&G household brands. Whether it’s making cleaning a little faster, smiles a little brighter or the adjustment to a new home a little easier, P&G will show Canadians that its brands are there when and where you need them most, today and every day.

In Toronto, the P&G Household Challenge will be active at the Harbourfront Centre from August 24th (12 pm to 8 pm) to 25th (12 pm to 6 pm). Internationally renowned actor and former host of MTV Asia and Channel [V] Asia, David Wu (Wu Da Wei) ‘Wu Man’ will be guest hosting on August 24th (12-3pm). David Wu is one of the preeminent bilingual personalities in China who has had success as a VJ, acted in over 100 feature films and charmed millions as the personality behind ‘Go West’, a TV show that taught English slang.

In Vancouver, the P&G Household Challenge will be active from August 31st to September 2nd (11am-7pm on August 31st and September 1st, and 11am-6pm on September 2nd) on Granville Street between Pender and Dunsmuir Streets. International star and Hong Kong man-of-the-moment Sammy Leung (Leung Chi Kin) will be guest hosting on August 31st from 11am-7pm. Sammy Leung is a preeminent Hong Kong DJ, actor, leading host of Chinese shows such as ‘The Voice’ – and has delivered a series of large stand-up comedy shows such as The Show Must Go Wrong, Love Master, and Love Master 2 - RockaSammy.

“P&G knows how a familiar face or product can make you feel at home, so we’re delighted to bring a bit of both to TAIWANfest this year to help Canadians learn about their favourite household brands in a memorable way,” says Joyce Law, Senior Communications Manager, P&G.

In addition to the P&G Household Challenge, P&G will have sampling opportunities, beauty and grooming bar services, product demos and more at TAIWANfest in both cities.

To learn more about the Everyday Effect in Toronto, Vancouver and across Canada, follow us on Twitter.com/PGeveryday or Facebook.com/PGEveryday or visit PGEveryday.ca. To connect with us directly tweet us using the #PGTOR and #PGVAN.

About Procter & Gamble

P&G serves approximately 4.8 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Ace®, Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Fusion®, Gain®, Gillette®, Head & Shoulders®, Iams®, Lenor®, Mach3®, Olay®, Oral-B®, Pampers®, Pantene®, Prestobarba®, SK-II®, Tide®, Vicks®, Wella®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.


For more information, images or interview requests please contact:
Toronto English inquires:
Sarah Leone | sarah.leone@citizenrelations.com | 416-306-6711
Nina Kalos | nina.kalos@citizenrelations.com | 416-727-0642
Vancouver English inquiries:
Crystal Kwon | crystal.kwon@citizenrelations.com | 604-818-1012
Jacqueline Bennett | jacqueline.bennett@citizenrelations.com | 778-987-8959
Chinese inquiries:
Rae Kung | 778-829-6244

Multimedia Files:

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David Wu, Toronto game show host (Photo: Business Wire)
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Sammy Leung, Vancouver game show host (Photo: Business Wire)