Parents Asked To Share Babies' Photos for Chance To Be A Part Of Pampers History In Massive Event Reveal Celebration In North America
For the first time in the brand's history, Pampers, the world-renowned
diaper brand, is turning the spotlight on babies across North America to
participate in the brand's new Love Sleep & Play campaign.
The program pays tribute to the millions of ways babies uniquely
experience love, sleep and play. By visiting the Pampers Facebook page,
parents can submit photos of their babies experiencing love, sleep or
play for the opportunity to be part of a massive celebration event this
August.
In celebration of this program, parents across North America can visit
the Pampers Facebook page (www.Facebook.com/Pampers),
or www.pamperslovesleepandplay.com,
starting today through August 6 to submit photos of their babies
experiencing love, sleep or play. Each week, every photo submitted will
have an opportunity to appear on the Pampers Facebook page, in Pampers
Twitter feed and in the brand's special Love, Sleep & Play online
gallery. Plus, these photos have the opportunity to be featured in the
brand's groundbreaking celebration event in New York City next month. In
joining the campaign, parents can celebrate all the special ways their
babies experience love, sleep and play.
Pampers’ philosophy is recognizing the unique and joyful ways each baby
delights in their own experiences, and embracing all the ways babies
experience love, sleep and play. There are a million kinds of love
(whether it’s sibling love, parental love or love from their favorite
teddy bear), a million different ways to sleep (whether it’s a planned
nap, impromptu slumber or a night filled with the sweetest of dreams),
and a million different types of play (whether it’s with a complex toy,
a block or a simple box), and Pampers celebrates and supports them all.
"For the first time in our 50+ year history, the Pampers brand is asking
babies to step in the spotlight and take center stage in celebrating our
new Love, Sleep & Play campaign,” said Fama Francisco, Pampers Vice
President and General Manager. “We are asking parents across North
America to show us their babies’ favorite love, sleep and play photo
moments for the chance to appear in a huge national reveal next month.
They can visit Pampers Facebook starting today and celebrate their
babies' amazing moments and milestones with us!"
To find out more about Pampers Love, Sleep & Play campaign
please watch: http://www.youtube.com/watch?v=82IAe3usYJ4
To learn more about Pampers, please visit www.pampers.com
and www.Facebook.com/Pampers.
About Pampers®
Pampers is a
trademark of Procter & Gamble (NYSE:PG) and the company's largest global
brand and is the world's top-selling brand of baby diapers. Our business
is inspired by babies and toddlers, created by Pampers. For more
information on Pampers diapers and the Pampers Parenting Network, visit http://www.Pampers.com.
About Procter & Gamble
P&G
serves approximately 4.6 billion people around the world with its
brands. The Company has one of the strongest portfolios of trusted,
quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®,
Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Charmin®,
Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head &
Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, Ambi
Pur®, SK-II®, and Vicks®. The P&G community includes operations in
approximately 75 countries worldwide. Please visit http://www.pg.com
for the latest news and in-depth information about P&G and its brands.
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