News Release

Gillette Turns Dreams into Realities for Passionate Football Fans Through Ticket Giveaway in the Final Countdown to Super Bowl XLVIII

As the Super Bowl Approaches, Gillette and Clay Matthews Are Asking Fans to Show Off Their Proudly Painted Faces for a Chance to Win a Trip to the Super Bowl

Monday, January 20, 2014 8:00 am EST



Public Company Information:

"The Best a FAN Can Get Sweepstakes"

BOSTON--(BUSINESS WIRE)--With Super Bowl XLVIII only weeks away, Gillette® (NYSE:PG) today announces the surprise chance for football fans to score last-minute tickets to The Big Game. As the brand who prides itself on bringing fans closer to the game, Gillette is asking fans to “Shave Paint Win*” – shave, proudly paint their face in support of their team and then share their picture on Twitter for a chance to win tickets, travel and hotel accommodations for Super Bowl XLVIII on February 2.

Also taking part in the fun is linebacker Clay Matthews. Clay will announce one winner each day via his personal Twitter handle, @ClayMatthews52. Even though he won’t be playing, Clay is excited for the big game and wants to share in that excitement with passionate fans.

Starting today, fans can look out for Gillette’s promotional tweet containing the hashtag #ShavePaintWin and retweet @Gillette with a photo of their best game-day face paint. Retweets must include @Gillette, the #ShavePaintWin hashtag, and be clean shaven (for men) to be considered. One winner will be chosen each day from Monday, January 20th to Thursday, January 23rd and announced on Twitter the following day by Clay. Fans may re-enter each day to increase their chances. Each winner will be chosen at random to receive two tickets to Super Bowl XLVIII, along with hotel accommodations and airfare.1

All season long, Gillette has been providing unique experiences to help NFL fans get even closer to the game they love. Through the brand’s “Best a FAN Can Get Sweepstakes,” available through game pieces inside all specially marked Gillette Fusion ProGlide cartridge packs through February 1, or while supplies last, one grand prize winner will receive a pair of season tickets to their favorite NFL Team – for life. Five winners will also receive an all-inclusive package for two to attend Super Bowl XLIX. Additional sweepstakes prizes include the ultimate at-home Super Bowl takeover, footballs autographed by Clay Matthews, Visa® gift cards, NFL Shop discounts and free Gillette products. Fans can also enter to win by requesting a game piece through the mail or entering the second-chance drawing at

The Gillette Fusion ProGlide razor is Gillette’s No. 1 razor for sensitive skin. Around 70 percent of US men including NFL athletes have something in common – sensitive skin. When shaving sensitive skin, the equipment you use makes all the difference. The Gillette Fusion ProGlide razor with less tug and less pull3, provides unrivaled comfort even on sensitive skin4.

For more information about “The Best a FAN Can Get Sweepstakes” and to review the official rules and regulations, please visit For more information about men’s razors , shaving products, skin care, and men’s style, visit

About Gillette

For over 110 years, Gillette has delivered the best a man can get - making the lives of over 800 million men around the world better, and more comfortable, through grooming innovation. Demonstrating precision technology and unrivaled product performance, Gillette provides solutions for all of men’s grooming needs. From shaving and body grooming, to skin care and sweat protection, Gillette offers a wide variety of products including razors, shave prep (gels, foams and creams), skin care, after shaves, antiperspirants, deodorants and body wash. Stemming from the idea that precision both on and off the field help athletes perform at their best, Gillette has developed a rich, global sports heritage. For more information and the latest news on Gillette, visit, and follow Gillette on Twitter at @Gillette.

About Procter & Gamble

P&G serves approximately 4.8 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Ace®, Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Fusion®, Gain®, Gillette®, Head & Shoulders®, Iams®, Lenor®, Mach3®, Olay®, Oral-B®, Pampers®, Pantene®, Prestobarba®, SK-II®, Tide®, Vicks®, Wella®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit for the latest news and in-depth information about P&G and its brands.

* Enter for a chance to win

1 NO PURCHASE NECESSARY. The Gillette “Shave Paint Win” Sweepstakes is open only to legal residents of the 50 United States (excluding FL) and the District of Columbia who are 18 years of age or older as of date of entry. Ends 11:59:59 PM ET on 1/23/14. Void in FL and where prohibited. See Official Rules at for complete information, including submission and prize details. Sponsored by The Procter & Gamble Distributing LLC. The NFL Entities (as defined in the Official Rules) have not offered or sponsored this promotion in any way.

2 NO PURCHASE NECESSARY: Fans can receive a game piece by mail by sending a self-addressed, stamped #10 envelope to Gillette Requests, Department C, P.O. Box 5702, Blair, NE 68009-5702. Limit one request per outer-mailing envelope. VT residents may omit return postage. Requests must be received by 2/28/14. For more information and to review the official rules and regulations please visit The NFL Entities (as defined in the Official Rules) have not offered or sponsored this Sweepstakes in any way.

3 Vs. Fusion

4 among those with a preference in branded system razors


Susan Oguche, 617-463-5756
Kristin Sundberg, 646-935-4379